In a multi-year deal, crypto exchange FTX US has been selected as the official crypto partner of Washington, DC-based Monumental Sports and Entertainment (MSE). The deal will allow sports enthusiasts to engage in crypto activities and purchase Official Non-Fungible Tokens (NFTs) related to their favorite sports. The teams supported in the deal are the Washington Capitals hockey team, the Washington Wizards men’s basketball team, the Washington Mystics women’s basketball team, and the Capital City Go-Go basketball team.
“integration of” blockchain Technology along with the sporting experience has just begun, and together we are moving forward on an entirely new frontier that fans can still imagine today,” said Jim Van Stone, President, Business Operations and Chief Commercial Officer. , MSE, said in Statement,
The FTX US Platform will now have exclusive rights to sell digital collectibles or NFT through its market. The exchange will also act as a partner for “Big Blockchain”, which is MSE’s in-game highlight series.
“One of our key goals is to continue to raise awareness of digital assets. We are excited to bring the world of crypto to Washington, DC sports fans,” said Avi Dabir, Vice President of Business Development, FTX US, whose It currently has a valuation of over $25 billion (approximately Rs 1,88,562 crore).
In recent days, support for cryptocurrencies from the sports sector has become a fierce trend.
Earlier this year, crypto ads flooded television and social media during popular international cricket tournaments such as the T20 World Cup and the Indian Premier League (IPL).
This year, the Sacramento Kings, a California-based NBA team, also created history by paying players a salary. bitcoins, which is the most valuable cryptocurrency in the world.
Sports stars like the NBA’s Shaquille O’neal The crypto platform has also entered the NFT space by issuing a chain of its digital collections on the Eternity Chain.