According to a new report, Realme was the fastest-growing 5G Android smartphone brand globally in Q3 2021 as its sales grew by 831 percent on a year-on-year (YoY) basis. Furthermore, Realme’s sales outpaced the growth in global 5G smartphone sales, which grew by 121 percent year-on-year. Interestingly, Realme’s 5G sales grew 9,519 per cent year-on-year in India, where 5G technology is yet to be used. According to the Department of Telecommunications (DoT), 5G telecom services are set to roll out in select cities of India in 2022, a year expected to see more demand for 5G devices.
According to Counterpoint Research’s Monthly Market Pulse Service report goodSales growth helped real me It retained the sixth position in global 5G Android smartphone sales for the second consecutive quarter. Earlier this year, Realme India CEO Madhav Sheth said That the company aims to become the 5G leader in India. company is also working Towards bringing 5G technology to sub-Rs. 10,000 vol. According to Tarun Pathak, Director of Research, Realme’s strong multi-channel strategy and wide 5G portfolio across price-bands helped it grow the fastest.
In the global market, its associate brands are ranked second and third. Opposition (an increase of 165%) and Vivo (an increase of 147 percent), which also sold mid- to high-end 5G smartphones. All these companies are owned by China-based BBK Electronics. Fourth place went to another Chinese brand Xiaomi Which registered a 134 percent year-on-year growth in sales of 5G smartphones. samsung Ranked fifth with a growth of 70 percent as compared to Q3 2020. Apple, the Current 5G Market Leader, entered the 5G smartphone market in Q4 2020.
“5G as a technology has entered much faster than its predecessor. As 5G technology continues to evolve, we are entering the next phase of growth supported by a maturing and expanding device portfolio. In addition, companies have actively promoted 5G smartphones due to better availability of 5G components.”
As far as the region-wise growth is concerned, sales of the Realme 5G smartphone grew by 9,519 percent year-on-year in India, a country that will deploy 5G technology in select cities in 2022. The second best growth was seen in China, where its 5G sales grew 830 percent year-on-year, making it one of the fastest growing 5G smartphone brands in China. The third largest increase came from Europe.
“Realme’s 5G growth in emerging markets also positions it well for the future, as 5G rollouts accelerate. Affordability and accessibility will continue to be critical for all OEMs to take advantage of the grand opportunity of 5G,” said Varun Mishra, Senior Analyst.